Active Physical Therapy & Chiropractic Group

A Midtown Manhattan wellness clinic offering chiropractic care, physical therapy, and personalized treatment plans focused on long-term recovery and mobility. Their services range from spinal adjustments and injury rehabilitation to corrective exercises and preventative care — all delivered with a patient-first approach.

What We Manage

• Social Media Management
• Fully Edited Reels
• Graphics
• Copy for All Assets
• Content & Video Creation
• Creative Direction & On-Site Video Shoots
• Treatment Demonstrations & Educational Filming
• Trend Adaptation for Medical Content

Problem

Solution

Results

Despite their strong clinical expertise and loyal patient base, their Instagram presence lacked structured educational content and visual consistency.

Key gaps included:

  • Inconsistent posting cadence

  • Minimal use of short-form video (Reels)

  • Limited treatment education content

  • Underutilized doctor visibility and authority positioning

The page did not fully communicate the depth of their services or establish them as a leading authority within the competitive NYC healthcare space.

We implemented a strategy focused on authority-building and clarity.

Our approach included:

  • Structured educational content explaining common conditions and treatments

  • Consistent short-form video to increase reach and discoverability

  • Visual refinement to create a cohesive medical-meets-modern aesthetic

  • Doctor-led content to build credibility and trust

  • Strategic captions optimized for clarity and engagement

By blending clinical education with approachable storytelling, we repositioned the clinic as both expert and accessible.

Within six months of strategic social media management and content creation, Active Physical Therapy & Chiropractic Group experienced:

  • Increased follower growth and local visibility

  • Higher engagement on educational content

  • More profile visits and patient inquiries

  • Improved brand consistency and professional perception online

Feed Layout

Photos

Graphics

Client Testimonial

“Social Haús Media helped us bring clarity and structure to our online presence. Our content now communicates our expertise in a way that patients can easily understand. We’ve seen stronger engagement and more inquiries, and our social media finally reflects the professionalism of our practice. Nicole and her team have made the entire process seamless and strategic.”

- Active Physical Therapy & Chiropractic Group